Tell your story

You don't just make a piece of furniture, a ceramic object, or a woven wall hanging. You invest hours, sometimes days or even weeks, in developing a product made with care, knowledge, and love for the craft.

Yet, becoming visible is often at least as challenging as the making itself. Competing online with mass production, marketing, photography, and sales requires a completely different expertise than the craft in which you excel.

That is why Draumr exists.

We believe that the value of an object begins with the maker. Our mission is to make independent makers from the Netherlands and Europe visible and to connect them with people who consciously choose quality, craftsmanship, and timeless design.

Draumr is not a marketplace for furniture.

Draumr is more than a sales platform. We are building a community where makers, designers, architects, and interior design enthusiasts connect.

We carefully select our makers and tell not only the story of the product, but above all, the story of the person who made it. In doing so, we create greater appreciation for craftsmanship and help your work reach an audience that understands that value.

Together, we are building an alternative to mass production, where quality is more important than volume.

Draumr Veronica Pock Tools

What does Draumr offer?

A platform for your story
People don't just buy an object; they buy the passion, knowledge, and attention that went into it. That is why every maker gets their own maker page with space for your background and your inspiration. The working method and materials you use. We are taking care of the photography of the making process and you products. We take interviews and write stories of projects and new collections
This way, visitors get to know not only your work, but also the person behind it.

Professional presentation
We invest in a high-quality presentation of your collection. Think of: professional product photography, lifestyle images, SEO-optimized product copy, social media content, blogs and interviews, mentioning in newsletters and campaigns surrounding new collections
This allows you to focus on what you do best: creating.

Sales and customer contact
Draumr provides, among other things the online presentation, the customer communication and order processing. The marketing, payments, logistics support and aftercare
We work transparently and keep you informed about every order throughout the process.

A network of professionals
Through Draumr, you connect with, interior designers, architects, project fitters, hospitality companies, private clients and other makers
This creates new collaborations and custom projects that you might not achieve on your own.

Why makers choose Draumr

We believe that a good collaboration begins with respect for the craft.

That is why we choose:
✓ transparent agreements
✓ fair collaboration
✓ long-term relationships
✓ room for your own identity
✓ focus on quality over quantity
✓ a shared mission to make European craftsmanship visible

We are not an intermediary looking to sell as many products as possible. We want to build a sustainable partnership in which both the maker and Draumr can grow. We collaborate with, among others: furniture makers, woodturners, ceramists, textile makers, lighting designers, artists who create functional objects

How does a collaboration work?

  • Draumr Otto Koedijk Houtdraaien

    1. Getting acquainted

    We get to know each other and discuss your wishes, expertise, or collection.

  • 2. Selection

    Together, we will examine whether your collection aligns with Draumr's vision.

  • 3. Collaboration

    We develop professional photography, stories, and product information to optimally present your work.

  • 4. Growing

    Together we build long-lasting relationships and special projects.

Who are we looking for?

We work with makers who share the same values. We are looking for craftspeople who:
✓ make products by hand
✓ use high-quality materials
✓ pay attention to detail
✓ value quality over volume
✓ are open to collaboration
✓ produce sustainably and ethically
✓ have their own signature

It doesn't matter whether you are an experienced workshop or a young maker with a strong vision. We are primarily interested in your story and the quality of your work.

Our principles

We believe in:

✓ Craftsmanship over mass production
✓ Timeless design
✓ Fair collaboration
✓ Transparent communication
✓ Respect for the maker
✓ Products that last for generations

Frequently asked questions from makers

If you have any further questions, you can always ask us by email. We make it easier for you by answering a few questions below. If your question is not listed, please email info@draumr.eu or make an appointment right away to get acquainted.

Which makers are you looking for?

Draumr has a strong reputation due to the quality of the items produced and the expertise of the selected makers. Virtually all makers have trained at one of the (European) furniture colleges or art schools. To further solidify this strong name, we are seeking skilled artisans with professional training. We are looking for furniture makers, upholsterers, weavers, ceramists, lighting experts, but above all, artisans who support our philosophy.

Do you work with exclusivity?

Draumr operates on the basis of trust and transparency. One of our objectives is to ensure a fair income for the makers. Working on the basis of exclusivity does not align with our vision.

How does the selection process work?

If you are interested in becoming a partner in our community, please contact us at info@draumr.eu. We will get back to you as soon as possible to schedule an appointment. We will introduce ourselves, and you can tell us your story. You will show us your products and your ideas. If we jointly decide that you would be a valuable addition to Draumr and you are on board, we will schedule another meeting. We will photograph your products and your workflow. We will create an account plan outlining how we will put you and your products in the spotlight over the coming period. If you agree to our plans, we will launch your page and announce to the world that we have a new addition to the Draumr community.

How are prices determined?

You determine your selling price. We charge a fair percentage of that selling price if the product is sold, for our share of the sales process. We agree on that percentage with you in advance so that you won't face any surprises.

How do I receive my compensation?

We have created an operational process to make sales and delivery as easy as possible. That process is documented in our digital environment. You will have access to your section within it, where you can find everything at your leisure. There you will find the photos, our correspondence, the annual plans, the evaluations, and the orders. You only have to create; we take care of the rest.

How does the logistics work?

As soon as a sale is completed, we will add you to the order via our digital system. We will make an initial down payment after your purchase. The remainder will be paid after delivery of the item.